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Blistex Herbal Answer

As a little kid my grandmother was an Avon lady later in life, and she always gave me fun and funky Avon lip balms. As I got older I stopped using lip balms until a college girlfriend of mine, along with make-up artists during modeling photo shoots, pointed out that I had chapped lips and had me use Blistex® which helped heal my chapped lips. Years after, a friend of mine turned my onto Cherry ChapStick®. However after reading the ingredients and seeing that they contained petroleum and knowing that I was ingesting this did not sit well with me and so began my search for a natural based lip balm. I found out that an average women over her life time ingested enough lipstick and lip balm equal to the size of a loaf of bread, which I found absolutely surprising.

In my search I had tried a few lip balms that were ‘natural’ as there were not many on the market at the time, but they turned out not to work so well. So I contacted the manufacturer of Blistex® Blistex Inc. and asked them to make a natural based lip balm. They balked at the idea and said no one was interested in a product such as that. Despite my dismay towards my requests, eventually the Blistex® brand took my concept and ran with it creating the Blistex® Herbal Answer® lip balm.

Concept / Product requests that were put into production

1998 | 2002 Blistex® Herbal Answer® – Lip Protectant/Sunscreen SPF 15 (Concept)

Blistex Herbal Answer

Blistex® Herbal Answer® (Concept)

Projects